A grand vision defined : The CEO of Disney, one of Time's most influential people of 2019, shares the ideas and values he embraced to reinvent one of the most beloved companies in the world and inspire the people who bring the magic to life.

Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company's history. Iger knew there was nothing to be gained from arguing over the past. The only thing that mattered was the future, and he believed he had a clear idea of the direction Disney needed to go. His vision came down to three clear ideas : Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger - think globally - and turn Disney into a stronger brand in international markets.

Fourteen years later, Disney is the largest, most respected media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era.

In The Ride of a Lifetime, Robert Iger shares the lessons he's learned while running Disney and leading its 200,000 employees, and he explores the principles that are necessary for true leadership, including:

• Optimism. Even in the face of difficult choices and less than ideal outcomes, an optimistic leader does not yield to pessimism. Simply put, people are not motivated or energized by pessimisits.
• Courage. The foundation of risk-taking is courage, and in ever-changing, disupted business, risk-taking is essential, innovation is vital, and true innovation only occurs when people have courage.
• Focus. Allocating time, energy, and ressources to the strategies, problems, and projects that are of highest value is extremely important. It's imperative to communicate your priorities clearly and often.
• Decisiveness. All decisions, no matter how difficult, can and should be made in a timely way. Chronic indecision is not only inefficient and counterproductive, but deeply corrosive to morale.
• Curiosity. A deep and abiding curiosity enables the discovery of new people, places, and ideas, as well as an awareness and an understanding of the marketplace and its changing dynamics. The path to innovation begins with curiosity.
• Fairness. Strong leadership embodies the fair and decent treatment of people. Empathy is essential, as is accessibility. People committing honest mistakes deserve second chances, and judging people too harshly generates fear and anxiety, which discourage communication and innovation.
• Thoughtfulness. Thoughtfulness is one of the most underrated elements of goof leadership. It is the process of gaining knowledge so an opinion rendered or decision made is more credible - and more likely to be correct.
• Integrity. Nothing is more important than the quality and integrity of an organization's people ant its product. A company's success depends on setting high ethical standards for all things, big and small.

This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It's also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship whit Steve Jobs in his final years to an abiding love of the Star Wars mythology.

Iger writes, "My experiences from day one have all been in the media and entertainment world, but these strike me as universal ideas : about fostering risk taking and creativity; about building a culture of trust; about fueling a deep and abiding curiosity in oneself and inspiring that in the people around you; about embracing change rather than living in denial of it; and about operating, always, with integrity and honesty in the world, even when that means facing things that are difficult to face. These are abstractions, but my hope is that the stories and examples that are significant to me as I look back at the long arc of my career will help them feel more concrete and reatable, not just to the aspiring CEOs of the world but anyone wanting to be less fearful, more confindently themselves, as they navigate their professional and even personal lives."

Auteur

Robert Iger

Éditeur

RANDOM HOUSE

ISBN

9780399592096

Langue

anglais

Année de publication

2019

Catégorie

Biographie/Fait vécu, Gestion et entrepreneuriat, Livre anglais

Couverture

Couverture rigide

Format

Grand

Nombre de pages

246

Condition

Très bon état